Also, in the markets where we are currently live, the trend seems to be the same: more and more young and female players are finding these games attractive, says Joonas Tirkkonen, Portfolio Development Manager at Fennica Gaming.
Of course, we have years of experience of the Finnish market, where the share of women players has risen, being currently up to over two thirds of the total number of eInstant players.
We have managed to create games that appeal to female and younger players in many markets. The eInstants, which have been designed for casual-gaming-like mobile gaming appeal to female and younger adult players in particular.
The Austrian win2day launched Fennica Gaming’s eInstants in their online store at the beginning of September. Fennica Gaming’s renowned eInstants keep conquering new markets and are now available in Austria.įennica Gaming is a subsidiary of Veikkaus, the Finnish national lottery.